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The Working Summit for Landscape Business leaders.

SmartCon is three day event full of peer-driven sessions, practitioner speakers, and honest conversations about what it actually takes to build a profitable landscape business. Every attendee is an owner or senior leader. Every session ends with something you can use.

San Diego, March 8-10, 2027

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People·Process·Technology· People·Process·Technology· People·Process·Technology·

Three Days. Three Pillars.

People

Monday, March 8

The talent decisions, organizational accountability, leadership systems, and culture disciplines that define great landscape companies. Closes with a bayfront happy hour.

DAY 1

Process

Tuesday, March 9
The financial structures, sales systems, and operational disciplines that turn a busy company into a profitable one. Best practices on how to build a highly profitable irrigation division. Full day with a signature evening celebration in San Diego.

DAY 2

Tech

Wednesday, March 10

See the latest smart irrigation tech, learn how to practically use AI tools, and make the tech stack decisions that create lasting competitive advantage.

DAY 3

This Year's Speakers.

Frank Mariani

Mariani Landscape
Founder

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Scott Needham

ProQual Landscapes
Former CEO

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Chantel Ortiz

Weathermatic
Sr. Director

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Mark Pyrah

Peak Landscapes
Founder and CEO

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Mark Sedgley

Granum
CEO

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Chris Psencik

McFarlin Stanford
Partner & Vice President

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Bob Grover

Pacific Landscapes
Founder and CEO

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Jeff Harkness

3PG Advisors
CEO

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Justin White

K&D Landscapes
CEO

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What You Will Walk Away With.

Sessions that skip the theory

Every speaker has the receipts. They can answer your hardest questions from experience.

A front-row seat to what's next

AI tools your team can use this quarter. Business operating technology. The financial disciplines that separate companies that scale from companies that grind.

The best landscape leaders in the country

A network you cannot build anywhere else. 400+ Premier Partners from across the country, all in one room for three days.

Apply to Speak or Join a Panel.

A network you cannot build anywhere else. 400+ Premier Partners from across the country, all in one room for three days.
Apply to Speak

Built for Landscape Leaders.

Owners and Principals

Ready to build a business that grows without depending entirely on them.

Operations Leaders

Responsible for margin, efficiency, and team performance.

Sales Leaders

Building a pipeline that performs consistently, not just when the owner is selling.

People Leaders

Hiring, developing, and retaining the team the business needs next.

What Past Attendees Say.

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"The most valuable three days I have spent outside of my own business."​
"I have been to every major landscape industry event. SmartCon is the only one where I leave with something I can actually use."
"The peers in that room gave me more clarity in two days than two years of trying to figure it out alone."​

Frank Mariani

Founder, Mariani Landscape

Founder of Mariani Landscape, one of the most recognized names in the landscape industry. Over five decades he built a single company into a national model for what a landscape business can become.

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Scott Needham

A landscape business leader who exited his own company and now advises across the industry. He speaks candidly about the decisions behind the results, not just the results themselves.

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Chantel Ortiz

Senior Director of Customer Success, Weathermatic

Chantel Ortiz is the Senior Director of Customer Success at Weathermatic, where she’s spent three years turning great Partnerships into even greater outcomes. Based in Austin, Texas, she’s equal parts strategist and champion for Weathermatic’s Partner Program. You can say she is a bit obsessed with building processes that actually move the needle. When she’s not crafting the playbooks that drive partner revenue and value, you’ll find her cheering on the people and relationships that make it all possible.

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Mark Pyrah

Founder and CEO, Peak Landscapes

Founder and CEO of Peak Landscapes, spanning Oregon, Washington, and Vancouver. He delivered the most talked-about session at SmartCon 2026 by showing exactly how AI is changing his day-to-day operations.

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Mark Sedgley

CEO, Granum

CEO of Granum, a leading software platform for the green industry. He works with landscape and tree care companies across the country to help them run more profitable, efficient businesses.

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Chris Psencik

Partner & Vice President, McFarlin Stanford

A trusted voice in landscape business strategy known for turning conference insight into real action plans. He closes SmartCon by making sure every attendee leaves with something they will actually use.
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Bob Grover

Founder and CEO, Pacific Landscapes

Founder and CEO of Pacific Landscapes, a leading landscape company in the Pacific Northwest. He has built his business around the belief that technology only matters when it comes with real support behind it.

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Jeff Harkness

CEO, 3PG Advisors

CEO of 3PG Advisors, where he works directly with landscape business owners on the financial side of running a profitable company. He brings real numbers and real benchmarks, not theory.

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Justin White

CEO, K&D Landscapes

CEO of K&D Landscapes, a Weathermatic partner known for selling on value rather than price. He has built a business where premium positioning drives both revenue and retention.
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